Data protection
This privacy policy informs you about the type, extent and purpose of the processing of personal data (hereinafter referred to as 'data') within our online offer and the associated websites, functions and contents as well as external online presences, such as our social media profile on (hereinafter collectively referred to as 'online offer'). With regard to the terminology used, such as 'processing' or 'controller', we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
Controller
LWsystems GmbH & Co. KG
Tegelerweg 11
49186 Bad Iburg
Phone: +49 (0)5403 / 88017-0
E-Mail: info@lw-systems.de
Represented by:
Dipl.-Ing. Ansgar H. Licher,
Dipl.-Ing. Martin Werthmöller
Imprint: https://www.benno-mailarchiv.de/impressum/
Types of processed data:
– Master data (e.g., names, addresses).
– Contact data (e.g., e-mail, phone numbers).
– Content data (e.g., text entries, photographs, videos).
– Usage data (e.g., visited websites, interest in content, access times).
– Meta-/communication data (e.g., device information, IP addresses).
Categories of affected persons
Visitors and users of the online offer (hereinafter referred to collectively as "users").
Purpose of processing
– Provision of the online offer, its functions and content.
– Answering contact inquiries and communication with users.
– Security measures.
– Reach measurement/marketing
Terms used
“Personal data” means any information relating to an identified or identifiable natural person (hereinafter “data subject”); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
“Processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means. The term is broad and covers virtually all handling of data.
“Pseudonymisation” means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
“Profiling” means any form of automated processing of personal data consisting of the use of those personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
The natural or legal person, authority, institution or other body that alone or jointly with others determines the purposes and means of processing personal data is referred to as the 'controller'.
'Processor' means a natural or legal person, authority, institution or other body that processes personal data on behalf of the controller.
Relevant legal bases
In accordance with Article 13 GDPR, we inform you about the legal basis of our data processing. Unless the legal basis is not mentioned in the privacy policy, the following applies: The legal basis for obtaining consent is Article 6 (1) (a) and Article 7 GDPR, the legal basis for processing to fulfill our services and carry out contractual measures as well as answer inquiries is Article 6 (1) (b) GDPR, the legal basis for processing to fulfill our legal obligations is Article 6 (1) (c) GDPR, and the legal basis for processing to protect our legitimate interests is Article 6 (1) (f) GDPR. In the event that vital interests of the data subject or another natural person require the processing of personal data, Article 6 (1) (d) GDPR serves as the legal basis.
Security measures
We take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk, in accordance with Article 32 of the GDPR, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of the processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons.
The measures include, in particular, ensuring the confidentiality, integrity and availability of data by controlling physical access to the data, as well as the access, input, transmission, ensuring availability and their separation. Furthermore, we have established procedures that ensure the perception of data subject rights, deletion of data and response to data breaches. Furthermore, we consider the protection of personal data during development or selection of hardware, software and procedures, in accordance with the principle of data protection by design and by data protection-friendly default settings (Art. 25 GDPR).
Cooperation with processors and third parties
If we disclose data to other persons and companies (processors or third parties) in the course of our processing, transfer it to them or otherwise grant them access to the data, this is done only on the basis of a legal permit (e.g. if the transfer of the data to third parties, such as payment service providers, is required pursuant to Art. 6 para. 1 lit. b GDPR for the fulfilment of the contract), you have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).
If we commission third parties with the processing of data on the basis of a so-called "data processing agreement", this is done on the basis of Art. 28 GDPR.
Transmissions to third countries
If we process data in a third country (i.e. outside the European Union (EU) or the European Economic Area (EEA)) or if this occurs in the context of using third-party services or disclosing or transmitting data to third parties, this only happens if it is necessary to fulfill our (pre)contractual obligations, based on your consent, due to a legal obligation, or based on our legitimate interests. Subject to statutory or contractual permissions, we process or have the data processed in a third country only if the specific requirements of Art. 44 et seq. GDPR are met. This means that the processing is carried out, for example, on the basis of special guarantees, such as the officially recognized determination of a level of data protection corresponding to that of the EU (e.g. for the USA through the "Privacy Shield") or observance of officially recognized special contractual obligations (so-called "standard contractual clauses").
Rights of the persons concerned
You have the right to request confirmation as to whether data concerning you are being processed and to request information about these data as well as further information and a copy of the data in accordance with Art. 15 GDPR.
You have the right, in accordance with Art. 16 GDPR, to request the completion of the data concerning you or the correction of the incorrect data concerning you.
You have the right, in accordance with Art. 17 GDPR, to request that data concerning you be deleted immediately, or alternatively, in accordance with Art. 18 GDPR, to request a restriction on the processing of the data.
You have the right to request that the data concerning you, which you have provided to us, be obtained in accordance with Article 20 GDPR and to request their transmission to other controllers.
You also have the right, in accordance with Article 77 GDPR, to lodge a complaint with the competent supervisory authority.
Right of Revocation
You have the right to revoke consent given in accordance with Article 7 (3) GDPR with effect for the future
Right to Object
You may object to the future processing of data concerning you in accordance with Article 21 GDPR at any time. The objection may be lodged in particular against processing for the purposes of direct marketing.
Cookies and Right to Object to Direct Marketing
Small files stored on users' computers are referred to as 'cookies'. Various information can be stored within these cookies. A cookie is primarily used to store information about a user (or the device on which the cookie is stored) during or after their visit to an online service. Temporary cookies, also known as 'session cookies' or 'transient cookies', are cookies that are deleted when a user leaves an online service and closes their browser. Such a cookie can store, for example, the contents of a shopping cart in an online shop or a login status. Cookies that remain stored even after the browser is closed are referred to as 'permanent' or 'persistent'. For instance, the login status can be stored when users revisit after several days. Similarly, the interests of users, used for reach measurement or marketing purposes, can be stored in such a cookie. 'Third-party cookies' are cookies offered by providers other than the one operating the online service (otherwise, if they are only its cookies, they are referred to as 'first-party cookies').
We can use temporary and permanent cookies and provide information about them in our privacy policy.
If users do not want cookies to be stored on their computer, they are asked to disable the corresponding option in their browser's system settings. Stored cookies can be deleted in the browser's system settings. The exclusion of cookies can lead to functional limitations of this online service.
A general objection to the use of cookies used for online marketing purposes can be declared for a large number of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/. Furthermore, the storage of cookies can be achieved by deactivating them in the browser settings. Please note that some functions of this online offer may not be available.
Deletion of data
The data processed by us will be deleted or restricted in their processing in accordance with Articles 17 and 18 GDPR. Unless expressly stated in this privacy policy, the data stored with us will be deleted as soon as it is no longer required for its purpose and there are no statutory retention obligations to prevent deletion. If the data is not deleted because it is required for other and legally permissible purposes, its processing will be restricted. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons.
According to legal regulations in Germany, retention is carried out in particular for 10 years in accordance with §§ 147 para. 1 AO, 257 para. 1 no. 1 and 4, para. 4 HGB (books, records, financial reports, accounting vouchers, commercial books, documents relevant for taxation, etc.) and 6 years in accordance with § 257 para. 1 no. 2 and 3, para. 4 HGB (commercial letters).
According to legal regulations in Austria, retention is carried out in particular for 7 years in accordance with § 132 para. 1 BAO (accounting documents, vouchers/invoices, accounts, vouchers, business papers, statement of income and expenses, etc.), for 22 years in connection with real estate and for 10 years for documents in connection with electronically provided services, telecommunications, radio and television services that are provided to non-entrepreneurs in EU member states and for which the Mini-One-Stop-Shop (MOSS) is used.
Business-related processing
In addition, we process
– contract data (e.g., contract subject, term, customer category).
– payment data (e.g., bank details, payment history)
from our customers, prospects, and business partners for the purpose of providing contractual services, customer service and care, marketing, advertising, and market research.
Order processing in the online shop and customer account
We process the data of our customers as part of the ordering process in our online shop to enable them to select and order the chosen products and services, as well as to facilitate payment and delivery, or execution.
The processed data includes inventory data, communication data, contract data, payment data, and the persons affected by the processing include our customers, prospects, and other business partners. The processing is carried out for the purpose of providing contractual services within the framework of operating an online shop, billing, delivery, and customer service. Here, we use session cookies to store the shopping cart content and permanent cookies to store the login status.
The processing is carried out on the basis of Art. 6 (1) (b) (execution of orders) and (c) (statutory archiving) GDPR. The information marked as necessary for the justification and fulfillment of the contract is required for this purpose. We only disclose the data to third parties within the scope of delivery, payment or within the scope of statutory permissions and obligations towards legal advisors and authorities. The data will only be processed in third countries if this is necessary for the fulfillment of the contract (e.g. at the customer's request for delivery or payment).
Users can optionally create a user account, allowing them to view their orders in particular. As part of the registration process, the required mandatory information is communicated to the users. User accounts are not public and cannot be indexed by search engines. If users have canceled their user account, their data relating to the user account will be deleted, subject to their retention being necessary for commercial or tax reasons in accordance with Art. 6 (1) (c) GDPR. Information in the customer account remains until its deletion with subsequent archiving in the event of a legal obligation. It is up to the users to back up their data upon termination before the end of the contract.
As part of the registration and subsequent logins, as well as the use of our online services, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. A transfer of this data to third parties does not generally take place, unless it is necessary for the pursuit of our claims or there is a legal obligation to do so pursuant to Art. 6 (1) (c) GDPR.
Deletion takes place after the expiry of statutory warranty and comparable obligations; the necessity of data retention is reviewed every three years. In the case of statutory archiving obligations, deletion takes place after their expiry (end of commercial (6 years) and tax (10 years) retention obligations).
Agency services
We process the data of our customers as part of our contractual services, which include conceptual and strategic consulting, campaign planning, software and design development/consulting or maintenance, implementation of campaigns and processes/handling, server administration, data analysis/consulting services and training services.
In this process, we process existing data (e.g., customer master data, such as names or addresses), contact data (e.g., email, telephone numbers), content data (e.g., text input, photographs, videos), contract data (e.g., contract subject, term), payment data (e.g., bank details, payment history), usage and metadata (e.g., as part of the evaluation and success measurement of marketing measures). We do not process special categories of personal data in principle, unless they are components of a commissioned processing. Those affected include our customers, interested parties, as well as their customers, users, website visitors or employees, as well as third parties. The purpose of the processing is to provide contractual services, billing, and our customer service. The legal basis for the processing is derived from Art. 6 (1) (b) GDPR (contractual services), Art. 6 (1) (f) GDPR (analysis, statistics, optimization, security measures). We process data that is required to justify and fulfill contractual services and indicate the necessity of their specification. Disclosure to external parties only occurs if it is necessary in the context of a contract. When processing the data entrusted to us as part of a contract, we act in accordance with the instructions of the contracting parties and the statutory requirements of a commissioned processing pursuant to Art. 28 GDPR and do not process the data for any purposes other than those specified in the contract.
We delete the data after the expiry of statutory warranty and comparable obligations. The necessity of retaining the data is reviewed every three years; in the case of statutory archiving obligations, the data is deleted after they expire (6 years, in accordance with Section 257 (1) of the German Commercial Code (HGB), 10 years, in accordance with Section 147 (1) of the German Fiscal Code (AO)). In the case of data disclosed to us by the principal in the context of an order, we delete the data in accordance with the specifications of the order, generally after the end of the order.
Contractual Services
We process the data of our contractual partners and interested parties as well as other clients, customers, clients, clients or contractual partners (uniformly referred to as 'contractual partners') in accordance with Art. 6 (1) (b) GDPR, in order to provide them with our contractual or pre-contractual services. The data processed here, the type, extent and purpose and the necessity of their processing are determined by the underlying contractual relationship.
The processed data includes the master data of our contractual partners (e.g. names and addresses), contact data (e.g. e-mail addresses and telephone numbers) as well as contract data (e.g. services used, contract contents, contractual communication, names of contact persons) and payment data (e.g. bank details, payment history).
We do not process special categories of personal data in principle, unless they are components of a commissioned or contractually agreed processing.
We process data that is required to justify and fulfill contractual services and point out the necessity of their specification, unless this is evident to the contractual partners. Disclosure to external persons or companies only takes place if it is necessary in the context of a contract. When processing the data entrusted to us within the framework of a contract, we act in accordance with the instructions of the clients as well as the statutory provisions.
As part of using our online services, we can store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the interests of users in protection against misuse and other unauthorized use. A transfer of this data to third parties does not generally occur, unless it is necessary to pursue our claims pursuant to Art. 6 (1) (f) GDPR or there is a statutory obligation pursuant to Art. 6 (1) (c) GDPR.
The data is deleted when it is no longer required to fulfill contractual or statutory obligations, as well as for dealing with any warranty and comparable obligations, whereby the necessity of data retention is reviewed every three years; otherwise, the statutory retention obligations apply.
External Payment Service Providers
We use external payment service providers, through whose platforms users and we can carry out payment transactions (e.g., each with a link to the privacy policy, Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full), Klarna (https://www.klarna.com/de/datenschutz/), Skrill (https://www.skrill.com/de/fusszeile/datenschutzrichtlinie/), Giropay (https://www.giropay.de/rechtliches/datenschutz-agb/), Visa (https://www.visa.de/datenschutz), Mastercard (https://www.mastercard.de/de-de/datenschutz.html), American Express (https://www.americanexpress.com/de/content/privacy-policy-statement.html)
In the context of fulfilling contracts, we use payment service providers on the basis of Art. 6 (1) (b) GDPR. Otherwise, we use external payment service providers on the basis of our legitimate interests pursuant to Art. 6 (1) (b) GDPR, in order to offer our users effective and secure payment options.
The data processed by the payment service providers includes master data, such as name and address, bank data, such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, sum and recipient-related information. The information is required to carry out the transactions. However, the entered data is only processed by the payment service providers and stored with them. This means we do not receive any account or credit card-related information, but only information with confirmation or negative notification of payment. Under certain circumstances, the data is transmitted by the payment service providers to credit reference agencies. This transmission is intended to verify identity and creditworthiness. We refer to the GTC and data protection notices of the payment service providers.
For payment transactions, the terms and conditions and data protection notices of the respective payment service providers apply, which are available within the respective websites or transaction applications. We also refer to these for further information and for asserting rights of revocation, information and other data subject rights.
Administration, Financial Accounting, Office Organization, Contact Management
We process data as part of administrative tasks as well as the organization of our company, accounting and compliance with legal obligations, such as archiving. Here, we process the same data that we process in the context of providing our contractual services. The processing bases are Art. 6 (1) (c) GDPR, Art. 6 (1) (f) GDPR. Those affected by the processing are customers, prospects, business partners and website visitors. The purpose and our interest in the processing lies in the administration, accounting, office organization, archiving of data, i.e. tasks that serve to maintain our business activities, perform our tasks and provide our services. The deletion of the data with regard to contractual services and contractual communication corresponds to the information given in these processing activities.
We disclose or transmit data to the financial administration, advisors, such as tax advisors or auditors, as well as other fee offices and payment service providers.
Furthermore, we store information about suppliers, organizers, and other business partners on the basis of our business interests, e.g. for the purpose of later contact. We generally store these mostly company-related data permanently.
Data protection information in the application process
We process the applicant data only for the purpose and within the framework of the application process in accordance with the legal requirements. The processing of the applicant data is carried out to fulfill our (pre)contractual obligations within the framework of the application process within the meaning of Art. 6 para. 1 lit. b. DSGVO Art. 6 para. 1 lit. f. DSGVO if the data processing is required for us, e.g. in the context of legal proceedings (in Germany, § 26 BDSG applies additionally).
The application process requires that applicants inform us of their application data. The necessary application data is marked if we offer an online form, otherwise it results from the job descriptions and basically includes the information about the person, postal and contact addresses and the documents belonging to the application, such as cover letter, resume and certificates. In addition, applicants can voluntarily provide us with additional information.
By transmitting the application to us, the applicants declare that they agree to the processing of their data for the purposes of the application process in accordance with the type and scope set out in this privacy policy.
Insofar as special categories of personal data within the meaning of Art. 9 (1) GDPR are communicated on a voluntary basis in the context of the application process, their processing is carried out additionally in accordance with Art. 9 (2) (b) GDPR (e.g. health data, such as disability status or ethnic origin). Insofar as special categories of personal data within the meaning of Art. 9 (1) GDPR are requested from applicants in the context of the application process, their processing is carried out additionally in accordance with Art. 9 (2) (a) GDPR (e.g. health data, if this is necessary for the exercise of the profession).
If available, applicants can submit their applications to us using an online form on our website. The data is transmitted to us encrypted in accordance with the state of the art.
Furthermore, applicants can submit their applications to us via email. However, we ask you to note that emails are generally not sent encrypted and the applicants themselves have to take care of the encryption. We cannot therefore be held responsible for the transmission path of the application between the sender and the receipt on our server and therefore recommend using an online form or postal dispatch. Because instead of applying via the online form and email, applicants still have the option of sending us the application by post.
The data provided by the applicants can be further processed by us in the event of a successful application for the purposes of the employment relationship. Otherwise, if the application for a job posting is not successful, the data of the applicants will be deleted. The data of the applicants will also be deleted if an application is withdrawn, to which the applicants are entitled at any time.
The deletion takes place, subject to a legitimate revocation by the applicants, after the expiry of a period of six months, so that we can answer any follow-up questions regarding the application and meet our obligations under the Equal Treatment Act. Bills for any travel expense reimbursement are archived in accordance with tax law requirements.
Registration function
Users can create a user account. As part of the registration process, the required mandatory information is communicated to the users and processed on the basis of Art. 6 (1) (b) GDPR for the purpose of providing the user account. The processed data includes, in particular, the login information (name, password and an e-mail address). The data entered during registration is used for the purpose of using the user account and its purpose.
Users can be informed by e-mail about information relevant to their user account, such as technical changes. If users have canceled their user account, their data relating to the user account will be deleted, subject to a statutory retention obligation. It is up to the users to back up their data upon termination before the end of the contract. We are entitled to irrevocably delete all data stored by the user during the term of the contract.
As part of using our registration and login functions as well as using the user account, we store the IP address and the time of the respective user action. The storage is based on our legitimate interests, as well as the user's protection against misuse and other unauthorized use. A transfer of this data to third parties does not generally take place, unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. 6 Para. 1 lit. c GDPR. The IP addresses are anonymized or deleted after 7 days at the latest.
Retrieval of profile pictures from Gravatar
We use the Gravatar service of Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA, within our online offer and especially in the blog.
Gravatar is a service where users can register and store profile pictures and their email addresses. When users leave comments or posts on other online presences (especially in blogs) with the respective email address, their profile pictures can be displayed next to the posts or comments. For this purpose, the email address provided by the users is transmitted to Gravatar in encrypted form to check whether a profile is stored for it. This is the sole purpose of transmitting the email address, and it is not used for other purposes, but is deleted thereafter.
The use of Gravatar is based on our legitimate interests within the meaning of Art. 6 (1) (f) GDPR, as we use Gravatar to give post and comment authors the opportunity to personalize their posts with a profile picture.
By displaying the images, Gravatar obtains the IP address of the users, as this is necessary for communication between a browser and an online service. More information on the collection and use of data by Gravatar can be found in Automattic's privacy notices: https://automattic.com/privacy/.
If users do not want a user image linked to their email address to appear in the comments when using Gravatar, they should use an email address that is not registered with Gravatar when commenting. We also point out that it is also possible to use an anonymous or no email address at all if the users do not wish their own email address to be sent to Gravatar. Users can completely prevent the transfer of data by not using our comment system.
Contact
When contacting us (e.g. via contact form, email, telephone or via social media), the user's information will be processed to handle the contact request and its processing in accordance with Art. 6 Para. 1 lit. b) GDPR. The user data can be stored in a Customer Relationship Management System ('CRM System') or comparable request organization.
We delete the requests if they are no longer required. We review the necessity every two years; furthermore, the statutory archiving obligations apply.
Newsletter
With the following notes, we inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedures, as well as your right to object. By subscribing to our newsletter, you agree to receive it and the described procedures.
Content of the newsletter: We send newsletters, emails and other electronic notifications with advertising information (hereinafter "newsletter") only with the consent of the recipients or a statutory permit. If the content of the newsletter is specifically described in the context of a registration, it is relevant for the user's consent. Otherwise, our newsletters contain information about our services and us.
Double opt-in and logging: Registration for our newsletter is done in a so-called double opt-in process. This means that after registration, you will receive an email asking you to confirm your registration. This confirmation is necessary to prevent anyone from registering with foreign email addresses. Registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the registration and confirmation times as well as the IP address. Changes to the data stored with the shipping service provider are also logged.
Registration data: To register for the newsletter, it is sufficient to provide your email address. Optionally, we ask you to provide a name for personal address in the newsletter.
The dispatch of the newsletter and the associated success measurement are carried out on the basis of the consent of the recipients in accordance with Art. 6 (1) (a), Art. 7 GDPR in conjunction with Section 7 (2) No. 3 UWG or, if consent is not required, on the basis of our legitimate interests in direct marketing in accordance with Art. 6 (1) (f) GDPR in conjunction with Section 7 (3) UWG.
The logging of the registration process is carried out on the basis of our legitimate interests in accordance with Art. 6 (1) (f) GDPR. Our interest is focused on the use of a user-friendly and secure newsletter system that serves both our business interests and meets the expectations of users, and also allows us to provide evidence of consent.
Cancellation/revocation - You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. You will find a link to cancel the newsletter at the end of each newsletter. We can store the exported email addresses for up to three years based on our legitimate interests before we delete them in order to be able to prove a formerly given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual deletion request is possible at any time, provided that the former existence of a consent is confirmed at the same time.
Newsletter - Mailchimp
The dispatch of the newsletters is done by means of the dispatch service provider “MailChimp”, a newsletter dispatch platform of the US-provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA. You can view the privacy policy of the dispatch service provider here: https://mailchimp.com/legal/privacy/. The Rocket Science Group LLC d/b/a MailChimp is certified under the Privacy-Shield-Agreement and thus provides a guarantee to comply with European data protection standards (https://www.privacyshield.gov/participant?id=a2zt0000000TO6hAAG&status=Active). The dispatch service provider is used on the basis of our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR and a contract for processing data pursuant to Art. 28 para. 3 S. 1 GDPR.
The shipping service provider can use the data of the recipients in pseudonymized form, i.e. without assignment to a user, to optimize or improve its own services, e.g. to technically optimize the dispatch and presentation of the newsletters or for statistical purposes. However, the shipping service provider does not use the data of our newsletter recipients to contact them themselves or to pass on the data to third parties.
Newsletter - Success Measurement
The newsletters contain a so-called "web beacon", i.e. a pixel-sized file that is retrieved from our server, or if we use a shipping service provider, from its server when the newsletter is opened. As part of this retrieval, technical information is initially collected, such as information about the browser and your system, as well as your IP address and the time of retrieval.
This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined with the help of the IP address) or the access times. The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to the individual newsletter recipients. However, it is neither our intention nor, if used, that of the shipping service provider to monitor individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
Unfortunately, it is not possible to revoke the success measurement separately; in this case, the entire newsletter subscription must be canceled.
Hosting and e-mail dispatch,
The hosting services we use are used to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, e-mail dispatch, security services and technical maintenance services, which we use for the purpose of operating this online offer.
In this case, we or our hosting provider process inventory data, contact data, content data, contract data, usage data, meta data and communication data of customers, interested parties and visitors to this online offer on the basis of our legitimate interests in an efficient and secure provision of this online offer pursuant to Art. 6 (1) (f) GDPR in conjunction with Art. 28 GDPR (conclusion of a contract for order processing).
Collection of access data and log files
We, or our hosting provider, collect data on every access to the server on which this service is located (so-called server log files) on the basis of our legitimate interests within the meaning of Art. 6 (1) (f) GDPR. The access data includes the name of the retrieved website, file, date and time of retrieval, amount of data transferred, message about successful retrieval, browser type and version, operating system of the user, referrer URL (previously visited page), IP address and requesting provider.
Log file information is stored for security reasons (e.g. to investigate abuse or fraudulent activities) for a maximum of 7 days and then deleted. Data whose further retention is required for evidential purposes is excluded from deletion until the respective incident has been finally clarified.
Online presence in social media
We maintain online presences within social networks and platforms in order to communicate with active customers, interested parties and users and to inform them about our services. When calling up the respective networks and platforms, the terms and conditions and data processing guidelines of their respective operators apply.
Unless otherwise stated in the context of our data protection declaration, we process the data of users if they communicate with us within social networks and platforms, e.g. write posts on our online presences or send us messages.
Integration of third-party services and content
We use content or service offers from third-party providers within our online offer on the basis of our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. DSGVO) in order to integrate their contents and services, such as videos or fonts (hereinafter uniformly referred to as "contents").
This always assumes that the third-party providers of these contents perceive the IP address of the users, since they could not send the contents to their browser without the IP address. The IP address is therefore required for the presentation of these contents. We endeavor to use only such contents whose respective providers use the IP address merely for the delivery of the contents. Third-party providers can also use so-called pixel tags (invisible graphics, also referred to as “Web Beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user's device and contain, among other things, technical information about the browser and operating system, referring web pages, visit time and other information on the use of our online offer, as well as being linked to such information from other sources.
Vimeo
We can embed the videos of the platform “Vimeo” of the provider Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA. Privacy Policy: https://vimeo.com/privacy. We point out that Vimeo can use Google Analytics and refer to the privacy policy (https://www.google.com/policies/privacy) as well as opt-out options for Google Analytics (http://tools.google.com/dlpage/gaoptout?hl=en) or Google's settings for data use for marketing purposes (https://adssettings.google.com/.).
YouTube
We embed the videos of the platform “YouTube” of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.
Google Fonts
We embed the fonts (“Google Fonts”) of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.
Google ReCaptcha
We integrate the bot detection function, e.g. for inputs in online forms (“ReCaptcha“) of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.
Google Maps
We integrate the maps of the service “Google Maps” of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The processed data may include in particular IP addresses and location data of users, which are not collected without their consent (usually carried out within the framework of the settings of their mobile devices). The data may be processed in the USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.
OpenStreetMap
We integrate the maps of the service “OpenStreetMap“ (https://www.openstreetmap.de), which are offered on the basis of the Open Data Commons Open Database License (ODbL) by the OpenStreetMap Foundation (OSMF). Privacy Policy: https://wiki.openstreetmap.org/wiki/Privacy_Policy.
To our knowledge, OpenStreetMap uses the users' data solely for the purpose of displaying map functions and temporarily storing the selected settings. This data may include IP addresses and location data of users, which are not collected without their consent (usually done within the settings of their mobile devices).
The data may be processed in the USA. You can find further information in OpenStreetMap's privacy policy: https://wiki.openstreetmap.org/wiki/Privacy_Policy